Introduction to “Waste not, want not.”

The reduction of food-waste is a trend that has extended beyond homes and into foodservice, driven by the same consumers calling for local, organic, farm-to-table and eco-friendly offerings. The common thread is a desire for sustainability. By focusing on your food use, specifically what you may not be using, we can improve the profitability and the sustainability of your menu.

Ten Easy Ways Waitstaff Can Add $10 to Every Check

Adding $10 to the check can put another $3 or more of profit in your register—and when you multiply that by all the tables served during a shift, it can add up! Here are 10 different ways to add $10 to every check….

Easy Ways to Help Boost Customer Traffic

While good food, attentive service, value and convenience will always be important, a focus on current trends is important to increase traffic and drive sales. Today’s consumer is looking for more than just quality food and service; they expect healthy menu options, sustainable practices and up-to-date technology. Here are a few ways you can leverage these trends to help attract customers this spring.

How to Leverage the Marketing Power of Your Menu

You put a lot of time and effort into creating an effective menu. In fact, an effective and valuable menu can be one of your strongest marketing tools. Your guest’s dining experience starts with the menu. Not only does your menu influence your patrons’ first impressions, but it also provides insight into the restaurant’s concept and point of difference.

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Five of the Most Common Restaurant Menu Mistakes

It’s hard to deny: Americans love dining out. According to a 2013 Dining Trend’s Survey, 47% of Americans’ meals are prepared outside of the home (58% if you live in New York City). This is great news for restaurant owners and operators, and restaurant industry growth is projected to continue to rise. As more and more […]

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25 Seriously Smart Menu Moves

Menu items have to work hard for a living. They must fit with the concept. Sound and taste good. Make money, of course. And fall within the skill set and resources of the kitchen. The best menu items also have a certain extra something — an “x-factor” if you will. Maybe they cross-utilize a banner […]

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3 Ways to Increase Lunch Traffic

Looking to drive up guest counts at lunch? So were these chefs. Here’s how they’re doing it. People are busy in the middle of the day. How do you get them to consider lunch away from their desks and away from quick-serve counters? To help answer that question, we tapped three talented chefs, who not […]

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10 Ways to Make Your Restaurant More Profitable

On average, 1.8 billion dollars are spent per day at restaurants in the U.S. Of these, 60 percent fail or change ownership within the first 3 years. There’s money to be made in the restaurant industry but many owners overlook a few key aspects that could turn their losses into gains. Check out these 10 […]