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How Data Mine Your Restaurant & Why You Should

Data makes the world go ‘round. At least, it’s one of the most crucial tools to help keep restaurants successful. Take a closer look at some of the stats behind popular marketing methods, see what channels make the most sense, and start thinking of creative ways to reach your audience today!

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Guide to Restaurant Social Media Marketing in 2021

A good restaurant social media marketing strategy can help bring customers to your venue. This is because social media is an important tool people use to make purchasing decisions. This is especially true when it comes to choosing where to eat⁠…

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Why Meal Kits Are Good for Your Operation

Once associated with direct-to-consumer subscription services and supermarket specialty cases, meal kits have become a valuable source of revenue for restaurants and other foodservice establishments.

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Healthier Dining Habits Drive Menu Innovation

Health has never been more important. The world is talking about coronavirus, how to prevent it, how to treat it, and the lifestyle diseases that worsen its effects. These conversations have reignited the need for healthful eating because it is one of the most important ways to improve our overall health and well-being.

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Choosing the Perfect Steak Cut

Technically there is no “red meat season”, but if I had to pull one out of thin air, the kickoff would be July. If you choose wisely, season well and use proper cooking techniques, you will be hitting menu home runs all day long.

12 Waste-Cutting Ideas to Control Costs

Although it’s unclear how much food is wasted in the foodservice industry, a University of Arizona study found that food waste as a percentage of total food used is 9.55% in fast food locations and 3.11% in full-service locations. Every bit of waste avoided is profit to a restaurant’s bottom line.

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Takeout and Delivery are More Important Than Ever for Foodservice

The foodservice industry is in a state of rapid flux. Beginning in 2015, Americans began spending more money at restaurants than they did in grocery stores. Then the pandemic hit and the way those dollars were being spent changed. Now, for many operators, takeout and delivery stand to become even more important. Other trends that will likely accelerate include mobile ordering, mobile pay, and third-party delivery.

individually wrapped smuckers uncrustables on school table

K-12 Individually Wrapped Food

Individually-Wrapped (IW) foods are the best option for your school’s lunch menu. Simple, convenient & nutritious – suitable for students of all ages. See our current list here.

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7 Dining Trends That Will Matter in 2021

Few would dispute that 2020 has been a hellacious year for the foodservice industry. While promises of a vaccine offer hope things will turn around, there’s still a long road to recovery…

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Restaurant Menu Strategies for 2021

As we move forward in the “new normal” menu strategies new and old will converge into the right mix of price points, value, menu items, and differentiation that will appeal to consumers.

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Grow Your Foodservice Business with Content Marketing

Content is as important to your digital presence and marketing efforts as the food you serve is to your dining room. It shows who you are, what you do and what you’re capable of – but most importantly – it can impact a visitor’s decision to return.

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Menu Claims Help Increase Profit

To earn the trust (and repeat business) of their guests, it’s necessary for operators to equip staff with menu talking points so they can clearly communicate the selling points of their ingredients and dishes.

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6 Ways Tech Can Improve Food Safety in a COVID-19 World

Our understanding of the coronavirus pandemic has been tumultuous from the initial panic and confusion to the economic turmoil left in its wake… restaurants taking early steps to reopen are tasked with enhancing their sanitation beyond the already-rigorous standards, and technology can play a critical role in those efforts.