Make Mac & Cheese a Signature

Macaroni and cheese is one of those craveable, widely popular foods—beloved by kids and adults alike—that can be turned into a signature dish your customers will visit you specifically to order.

8 Easy Ways to Prevent the Spread of Flu in the Workplace

Winter is rapidly approaching, and that means flu season is upon us. Usually, flu season is considered as being October through about February, which means that we’re cruising right into the flu danger zone. The flu, aside from just being downright unpleasant and exhausting for the person who’s sick, is also problematic for the workplace…

Spread Some Holiday “Cheers” with Special Food and Beer Pairings

The craft beer selection can be a major draw for customers at casual dining operations. In fact, in just 4 years craft beer has grown 16% on menus compared to domestic and imported beers that are declining. But beer isn’t all guests are looking for. Seventy-one percent want complementary foods that go with those beers.

Restaurant Marketing Ideas for the 12 Days of Christmas

Christmas marketing isn’t limited to just the immediate holiday but includes your winter menu changes, catering services, increased promotions of cookies, cakes, pies, pastries and side dishes for holiday meals, holiday party bookings and gift card sales. You have a great opportunity to attract new customers, show your chef’s skills in preparing holiday favorites and exotic foods from other countries and cultures, and host special tasting events that attract convivial crowds.

5 Free Ways to Get Customers Talking about Your Brand

Most fast-casual operators believe that competency creates conversation. That being “good” equals word of mouth. But it often does not, because almost every competitor is at least good. If you want customers to tell others about your restaurants — and you do — you must be different in addition to being excellent.

Island Made Ocean Clams

Premium quality and highly sustainable, Island Made Ocean Clam are harvested from Maine’s cold, nutrient-rich waters. These clams thrive approximately 5 to 12 miles off-shore in depths of 240 to 400 feet or more.

10 Tips for Managing Seasonal Menus

Seasonal ingredients and menu items have become more popular along with the local food movement, which goes right to the heart of the kind of sustainability commitment that today’s customers are looking for.

Vegalene Zesty Garlic Mist

Vegalene® Garlic Mist® Flavor Spray is a healthy alternative to traditional garlic oil and butter without adding trans fat, allergens, cholesterol, sodium, gluten or calories, and it’s Kosher Pareve. Create robust healthy menu offerings and accommodate patrons’ nutritional needs…

Welcome Chef Tim Labonte

Award-winning chef Tim Labonte has joined Dennis Paper & Food Service in the newly established position of Corporate Chef. Previously, Tim was Regional Executive Chef for Maine Properties in charge of all culinary departments at the Portland Harbor Hotel, Inn at Diamond Cove and the Diamonds Edge Restaurant. Tim earned his culinary arts degree from Johnson & Wales University in 1999 before beginning his career as a sous chef at the Key West Hilton Resort & Marina in Key West, Florida…

5 Tips for Improving Communication in Your Restaurant

Usually, restaurant customers believe the restaurants they frequent run flawlessly. They place their orders and their meal arrives a few minutes later, well prepared and properly served. But behind the scenes, in the back-of-the-house, any semblance of flawless efficiency is hard to come by. For those who have never worked in a restaurant kitchen, the “dance” that goes on in the back-of-the-house likely will appear startlingly chaotic.

4 Ways to Appeal to Your Target Market

To identify a target market, operators often look to specific generations. Baby Boomers, Gen Xers, Millennials, and Gen Z customers all have different food and dining attitudes, habits, and preferences. What we’re finding now is that many macro trends are shared across generations. They might just manifest in different ways in terms of specific needs and operational executions, but the trends are very applicable across almost all demographics. Once operators have a grasp on overarching themes, they can develop their menus, strategize, and market more effectively. Continue reading…

Episode 49 – Interview with Larry Geaghan & Lisa Sturgeon | Restaurant Marketing Deep-Dive

Subscribers to our podcast know that we discuss a wide variety of topics designed to help you grow and improve your business. In this episode, rather than just hear advice on how you can harness the power of your team, market through social media or think like an innovator… you’re going to hear how an actual foodservice operation has been successfully putting these tactics to use to grow their business and broadcast their brand to the world through social media.

Tips to Look Like a Pro on Camera

For many people, the idea of appearing on camera is enough to leave them a sweaty, panic-stricken, ball of stammering nerves. After all, you didn’t get into this business to be an actor. No one said anything about speaking in articulate sentences on a high definition camera and sharing that footage publicly! Well, not until now. It’s no secret the landscape of content marketing has shifted to video. The results are in, video marketing increases click-thru-rates, boosts conversions and keeps your brand relevant. So, let’s get over this fear and get you broadcasting.

September is National Biscuit Month

Customers dining out today still crave good ol’ comfort food. One avenue for serving up classic comfort foods resides in an American classic—biscuits! These hot, flaky, buttery rolls of goodness are popping back up on menus all across the country…

Appeal to a Growing Number of Tea Drinkers

Compared with the national obsession with all-things-coffee, the tea category has received considerably less attention. In spite of its growth, it is less understood in today’s market, leaving a large unmet need to educate consumers about this popular beverage option…

Original Philly Cheesesteak Egg Rolls

Nothing says “Feast!” like a Philly cheesesteak. But when it’s not a party-of-one, one must share, right? So when the occasion calls for feeding multiple mouths, we’ve got the perfect fix for your customers: Original Philly Cheesesteak Egg Rolls!

Go Big on Breakfast

Breakfast is the fastest-growing meal of the day! In fact, breakfast visits increased 4% for the year ending in May 2015, according to NPD, while lunch and dinner visits were flat. Despite that, Technomic data indicate that it’s also the most skipped meal, due to consumer issues of time, desire for lighter options and affordability. Addressing those concerns and doing it better than the competition means more opportunity to build sales and satisfy patrons.

Five Ways to Boost Summer Sales

Longer days and warmer weather can mean new sales opportunities. After months of cold weather, people are eager to get outside and enjoy the sunshine. From al fresco dining to special summer menus, here are five ways you can take advantage of the changing season and drive sales this summer.

Ten Easy Ways Waitstaff Can Add $10 to Every Check

Adding $10 to the check can put another $3 or more of profit in your register—and when you multiply that by all the tables served during a shift, it can add up! Here are 10 different ways to add $10 to every check….

5 Ways to Improve Your Restaurant’s Curb Appeal

The curb appeal of any business is often the first impression that people have when driving or walking by. In a sense, your exterior serves as a 24/7 surrogate billboard that conveys many messages. And that’s where the process of enhancing your message should begin: What do you want people to think, feel, and expect when they see your establishment from the outside?

Top Restaurant Industry Trends to Watch in 2018

Despite industry wide growth for several years, restaurant operators face significant challenges keeping pace in an environment that is changing at a much faster rate than ever before. Evolving consumer tastes and preferences, work force constraints and intense competition will continue in 2018…

Episode 41 – BBQ Season & Google My Business

In this episode there’s info about our inventory additions for the week, Google advice to grow your business, and we’ve got BBQ on the brain! Joining us for our discussion on how you can use Google to help grow traffic to your restaurant we’ve got a special guest, foodservice operator and social media guru, Katrina Petersen. National Pineapple Upside-Down Cake Day was April 20th. For this week’s foodie fact, we’re asking – When was Pineapple Upside-Down cake first popularized in American culture? The answer at the end of the podcast…